We have read a lot about traditional marketing or digital marketing over the last few years. But today, in this article we are going to discuss about affiliate marketing. What is affiliate marketing and how does it works? Well, if you are running an online business you must have taken a help of digital marketing. Like creating a business profile on social media platforms like Facebook, Instagram, Twitter or many more.
Making online appearance creates a huge impact on your targeted location. Mostly people have the internet access and they all are active on social media platforms or over the internet world. Every second person is involved into the digital world. But there is one which has gained a huge intention all over the world and that is affiliate marketing.
Affiliate marketing is a part of digital marketing which helps to promote 2nd person’s product or services. In affiliate marketing you tie up with the any business or any brand to promote their product or services on their behalf on social media platforms or on your personal website.
It’s one of the fascination business model where you can work as a freelancer by sitting at your home. You just to register yourself in big brand’s websites as affiliate marketer. A person who does the process of affiliate marketing known as affiliate marketer. Many brands are established into marketing and they all are curious to sell their product or services.
Through affiliate marketing any company can sell their product by affiliate marketer. I explain you the real examples of affiliate marketing. We all are very much into Instagram or YouTube. Famous YouTube channels or Instagram Influencers work as a affiliate marketers. You must have come across in any video where people are promotion any product or services through their channels.
4 ways affiliate marketing works
- Mediator- Affiliate marketing works as a mediator between customers or direct selling company. Amazon, Flipkart or many E-commerce giants hire some famous personalities over the internet and they work as affiliate marketer by promoting their services or products. It increases the authority of any brand because if an individual who has a high popularity of audience advertises something then people easily trust on the brand.
- Customization link- You can registered yourself as an affiliate marketer by signing up in any company’s website who offers the affiliate services. Amazon is the biggest affiliate services provider. You should have your own website or any social media account to promote any particular product or services by pasting a customization link which will take users directly to the product/service page by clicking on it.
- Commission- Affiliate marketers work on the commission basis. If you are working as an affiliate marketer then you will be paid as a commission once you sell the product or services on the behalf of a company. Commission amount varies product to product or company to company. You have to decide which products or services you want to sell to the targeted audiences.
- No registration cost- You don’t need to pay any amount of money in respect to be the affiliate marketer. It’s totally free to get into this field. It’s a like a win win system for both parties a company who is selling their product/services or an affiliate marketer who is promote them.
Digital marketing is not just a marketing tool but it’s a broad concept in itself. Companies who don’t want to spend a huge marketing budget over the advertisement use this method to promote their products or services.
